![]() ![]() Slot-tournament players compete in a qualifying round to move on to a final for bigger prizes. These slot tournaments are linked among a casino company’s individual properties or a slot manufacturer’s individual casino customers (e.g., Everi’s TournEvent), or sometimes even among casino competitors in a specific market. So I share with you my all-time top-10 types of casino promotions, along with a few tips savvy casino marketers have used to make them successful. ![]() Granted, in the categories I’m about to highlight, some casinos screwed them up, but others were so successful with them that there is something inherently powerful - better - in the concept itself. But that got me to thinking about the types of casino promotions that have stood out to me over my nearly 50 years in the business. ![]()
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